why you need to start marketing your book before it's published

You have a story to share with the world. A story that will breathe life into the people who read it. The thing is, it’s not quite ready to publish yet.

So you put your head down and write and rewrite and edit and revise. When you finally have a beautiful book to share with the world, where are the readers? Are people eagerly waiting for your book’s release? Are they as excited as you are that your book is available to them to read?

They should be.

And they will be if you have prepared them.

It’s never too early to begin building readership. Before writing a first draft or even an outline, you can begin to build relationships with people who will eventually buy your books.

Good marketing is exactly that — building relationships. If there are people in the world who want to read the sort of book that you are writing, you have a responsibility to find them and tell them how they can get their hands on this book! Marketing is not a necessary evil, it’s a gift to your readers.

Of course, there is a right way and a wrong way to go about marketing your work. The right way focuses on the readers, and the wrong way focuses on yourself. Over the next few weeks, I’ll be writing more on this topic. Be sure to subscribe so you don’t miss it! I’ll also send you a guide that I wrote: {3 ways to stay inspired when you don’t feel like writing}