Why (and how) I want my daughter to grow up

September 19, 2018 Jordan Aspen

{a mother's response to The Little Prince film}

…I want my daughter to carry the best parts of childhood with her always. I want her to face the responsibilities of adulthood with courage. I want my daughter to grow up to be a good grownup - not mechanical, but full of life.

Simplifying daily content creation

September 17, 2018 Jordan Aspen

I publish to my blog 3X/week and post to Instagram on the other 3 days, taking Saturday off. I used to share whatever I felt like writing so long as it fit under a broad theme, but now every post is preplanned and I’m loving it. Scheduling everything in advance helps me to purposefully work toward my goals rather than blindly pushing out content with a vague hope that it will be worth something.

Here is the method I am finding success with:

How to generate consistent content for your service-based business

September 14, 2018 Jordan Aspen

{content marketing made simple}

The basic idea behind content marketing is that publishing valuable content on a consistent basis will help people to know, like, and trust you. When people know, like, and trust you they will be more likely to hire you.

Simple in concept, but not easy to execute: Just publish valuable blog posts every week and share to social media every day. Okay, but how do you come up with this content—and how do you make it valuable?

When life sends you spinning, make yarn

September 12, 2018 Jordan Aspen

Life handed him a lemon,
As Life sometimes will do.
His friends looked on in pity,
Assuming he was through.
They came upon him later,
Reclining in the shade
In calm contentment, drinking
A glass of lemonade.

— The Optimist, 1940

My world is spinning right now. It has been easy to merely hope for survival. Even when I push myself beyond that I have been turning to work for distraction. It’s high time I choose something that will help me to find rest and refreshment.

Weeklies vs. Dailies {the best way to use a planner}

September 10, 2018 Jordan Aspen

Weekly spreads seem to dominate the Instagram bullet journal space. It makes sense—anyone who uses them regularly creates a new one much more often than, say, a monthly spread. My grid, on the other hand, rarely features a weekly spread. That's because I simply don't usually find them useful. Until recently, that is...

Daily "rapid log" pages serve me better most of the time. Here's why I choose to use one over the other:

{a mother's response to The Little Prince film}

{content marketing made simple}

topics I write about...